The partnership takes MedTera's recently launched Rookies Risk and Heart2Heart programs to the next level by offering incentives for good behavior. MedTera has studied "rookies" - or patients new to therapies for chronic diseases - and found that 30 to 78 percent of them stop taking their prescribed medicines within 30 days. In response to this, MedTera designed the Rookies Risk program, which provides easy-to-use and quick-to-learn digital tools for patients to understand their diagnoses and the treatments prescribed to them and manage and track their health accordingly. The Heart2Heart program provides educational resources to patient caregivers - family members and friends - to offer guidance, help them embrace their role, and add a layer of support for patients on the road to medical compliance and improved health.

MedTera's life-long learning platform, which includes the Rookies Risk and Heart2Heart programs, provides interactive dimensional pieces, web sites and smartphone applications for medical and allied health professionals and patients that help to improve patient education and bring quality back to the healthcare industry.

HealthPrize's unique combination of medication tracking and refill verification, coupled with an interactive online program, rewards and educates consumers, increasing motivation and engagement to drive greater medication adherence and increase medical literacy. The HealthPrize "Engagement Engine," a web-based software solution, provides users with tangible benefits that accrue as they engage with the system and take their medications as prescribed. Benefits include awards points (similar to a credit card or airline mileage loyalty program), chances to win sweepstakes, chances to play games and compete in monthly contests.

SOURCE MedTera